Campaign to support your favourite business to help with economic readiness and recovery

05 Aug 2020 in Where We Govern

The global COVID-19 pandemic has made its presence felt on Small, Medium and Micro Enterprises (SMMEs). For this reason, the City of Cape Town remains committed to supporting SMMEs to combat the economic impact of COVID-19.

SMMEs form the backbone of the city’s economy, making up the majority of service providers for goods and services needed for the optimal performance and functioning of the high growth sectors in Cape Town. SMMEs therefore desperately need help to remain open, support their staff and get back to business.

As part of the City’s commitment to supporting small businesses during these difficult times, we’re inviting fellow Capetonians to post a short video or image of their favourite small business via social media to share their success and resilience, using the campaign hashtags #myfavouritebusiness and #CPTPlusME.

Let’s show them some love by nominating those businesses who made a significant impact in your life and foster a culture of supporting local. Over the past few weeks, I visited some of these phenomenal businesses who have come up with innovative ways to weather these trying economic times. They are located across the city in places ranging from Mitchells Plain, Khayelitsha, Bellville, Kraaifontein, Cape Town CBD, Airport Industria and Century City.

The nominated SMMEs will form part of our CPT+U campaign, aimed at igniting a sense of pride and camaraderie amongst Capetonians to help build our economic readiness. These businesses will also stand a chance to receive a limited edition SMME COVID-19 Toolkit.

The campaign will also help garner support for small businesses during the economic lockdown. We are committed to getting Cape Town back to work safely.

It’s time to give back to the real heroes of job creation. Watch the video here.

The City of Cape Town is committed to supporting businesses that will lead to employment and investment. If you are a SMME wanting to grow or start a business, we have established a dedicated unit to help you navigate the process. The Business Hub provides advice on how to acquire start-up funding and can help you find the resources you need to grow your business. You can visit the Business Hub online at www.capetown.gov.za/businesshub or queries can be emailed to business.support@capetown.gov.za or call on 021 417 4043.